In the Recorded Content podcast episode, “Learn how a podcast script can improve your interviews with Justin Brown,” the hosts discuss the importance of having a well-prepared script for podcast interviews. Justin Brown shares his insights on how a script can foster excellent conversations and provide quality content to listeners.
The episode emphasizes the importance of having a central theme for each episode and consistently referring back to it. It also discusses the common misconception among B2B podcasters that they don’t have time to prepare a script, arguing that the time spent on preparation is well worth it for the quality of the content produced.
The hosts also address concerns about sounding robotic when using a script, arguing that it’s better to have great content and sound a bit robotic than to sound natural but have content that doesn’t help your audience. The episode outlines the basic format of a podcast script, including the lead-in, setup, overarching theme, lessons learned, thanking the guest, and lead-out. It provides valuable insights for anyone looking to improve their podcast interviews.