In the Taking the Lead podcast episode “Learning how data helps you make decisions with Stephanie Sanders,” host Christina Brady discusses with Stephanie Sanders, the head of sales for the Americas at Contractbook, the importance of data in decision-making. Sanders, who transitioned from various roles to her current position, shares her insights on how data can be used as a diagnostic tool, the importance of being open to other perspectives, and the role of data in the sales funnel.
She emphasizes the importance of understanding your team, their mistakes, and why things go wrong. Sanders shares her belief that data helps diagnose what she needs to focus on and allows her to get specific with coaching and training for areas that show weakness. She also discusses the importance of open communication in decision-making and being open to other perspectives when analyzing data.
The episode offers valuable insights into the importance of data in decision-making, the role of data as a diagnostic tool, and the importance of being open to other perspectives when analyzing data. It also highlights the role of data in the sales funnel and the importance of open communication in decision-making.